« Does thinking of customer service as a negative blind companies to new opportunities? (Part 2) | Main | More ideas about improving customer service calls. »

Comments

Stuart Baker

Hi Katie,

This is a deceptively brilliant post.

At first blush my reaction is, "Well, sure. You don't have to reinvent the wheel every time." But as you point out with a few examples, the unfortunate narrowness of vision is so common.

Thanks.

Stuart Baker
www.consciouscooperation.com

Hi Stuart, It's really interesting to me to look at what industry leaders said about a radically new idea before it actually worked. It's funny, but it also shines a strong light on how people deal with new ideas.

I think it's not that they intend to reject innovative ideas, it's that our minds naturally go with what is familiar, and it's really hard to conceptualize something that's very different.

At the time, most of those ideas probably sounded crazy. Luckily, the innovators were stubborn enough to push forward even though people thought they were insane!

After all, before the car, if you asked people what they wanted, they probably would have told you that they wanted a faster horse!

The comments to this entry are closed.

  • Katie Konrath loves fresh ideas.

    She's worked with leading innovation company Ideas To Go and creativity guru Edward de Bono, studied at the TRIZ Institute in St Petersburg and earned a Masters degree in innovation from the Institute of Thinking in Malta. LEARN MORE

    Today, Katie helps companies connect with their consumers at TopRank Online Marketing.

    If you are interested in having Katie speak at your event, click here to learn about her speaking topics

    Contact Katie here.

Become a Fan